Championing a dynamic motion picture workforce in B.C. that is equitable, diverse and inclusive.

Shaw Rocket Fund | Content Creation Program

Investments in the Content Creation Program are meant for all types of creative content that have appeal foremost to Canadian children.


Shaw Rocket Fund
} 9:00 pm

About the Program

Investment decisions will be based on creative quality, the values and benefits that a program will provide to its target audience, and the strength of the plan for success.



Applications are evaluated on the following:

  • Quality and originality of its creative content;
  • Authentic reflection of equity, diversity and inclusion;
  • Potential audience impact, which includes the audience reach;
  • Cross-cultural and linguistic representation, including of official language minority communities.
  • The plan for success, which identifies what success means for the creative content and provides a strategy for success, including any brand strategies or sales and revenue potential.

Full application stream requirements can be found in the Guidelines below.



2023/2024 Application Deadlines:

April 24, 2024 (9pm PT / 10pm MT / 11:59pm ET)

Learn more about this Opportunity


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